When the recent bad weather hit the East Yorkshire Coast it seemed hard to believe that businesses in Bridlington were preparing for an earlier start to the season as Easter approached.
Walking around the town, it was encouraging to see many business owners investing in new signage, shop frontages or decorating their premises in readiness.
Seeing businesses preparing in these ways is literally a great sign and shows that business owners have confidence in the potential of the local economy.
As we’ve mentioned in this column previously, Bridlington is very much open for business and anticipation of a good season is testament to this.
The prospect of lighter nights and better weather encourages people to feel different, possibly taking more opportunities to go out to eat, sit and have a coffee in the various places available or have a drink in the local pubs.
We all have a part to play in the development of the local economy and the success of local businesses.
While there may be some limitations to the availability of everything we want, locally, there is still plenty out there for the day-to-day consumer, be it a restaurant, cafe, coffee shop, pub, local specialised shop, bakery, jewellers, shoe shop, hairdresser – the list goes on.
The local economy may give the impression that it is all geared to the tourist industry but there is plenty out there for everybody to enjoy and be part of.
Probably the best example is the regular King Street Markets on Wednesdays and Saturdays.
These are long standing, well-established businesses providing a traditional service and retail outlet for the local people – mainly with a loyal customer base as well as for passing trade opportunities.
The regular visit to the market may also lead to having the extra coffee in town, staying for lunch in a local establishment or making an unexpected purchase from a previously unfrequented shop.
As the weather improves and the summer tourism season gets underway, it can be easy for locals to feel unwanted but nothing could be further from the truth.
Local business and the local economy thrive on the trade supplied by the local populous and local businesses provide the lifeblood for the local economy.
Business wise, Bridlington is in a healthy situation when compared to many other seaside towns around the country.
The town has a year round economy and with the current investment being made and more plans in the pipeline for the future, the council confidently repeats that Bridlington is very much ‘Open for Business!’