Classically Yours, a partnership between Orchestras Live and East Riding of Yorkshire Council, has been shortlisted for the Royal Philharmonic Society (RPS) Music Award for Audiences and Engagement.
The annual RPS Awards, presented in association with BBC Radio 3, are the highest recognition for live classical music in the UK.
The partnership hosted a huge concert at The Spa in Bridlington in January.
The Audiences and Engagement category recognises outstanding initiatives by organisations or individuals who engage new and existing audiences with classical music.
Classically Yours set out to engage new audiences by addressing the inequalities of opportunity to access high quality live orchestral music in the East Riding of Yorkshire, transforming beliefs in isolated coastal and rural communities that culture happens elsewhere.
The programme was part of East Riding of Yorkshire Council’s contribution to Hull UK City of Culture 2017 and formed part of a wider plan to engage more people in music across the county and secure significant new audiences for the future.
The partnership involved four orchestras – Manchester Camerata, Sinfonia Viva, Royal Philharmonic Orchestra and Britten Sinfonia – three venues and the Music Education Hub and included eight concerts, three participatory projects and 46 workshops reaching over 2,000 people.
Manchester Camerata and Sinfonia Viva were embedded in two communities – Stamford Bridge and Withernsea – working with schools, choirs and care homes.
They also worked together as one combined orchestra to produce a large-scale community concert at Bridlington Spa attended by over 800 people.
Councillor Richard Burton, East Riding of Yorkshire Council portfolio holder for leisure, tourism and Culture, said: “This nomination is excellent news, and well deserved. Classically Yours has proved a superb feature of our council’s contribution to Hull UK City of Culture 2017 and beyond, and has brought accessible classical music to all kinds of places, venues and audiences in the East Riding, including places where you would not expect classical music to be, and audiences who have not experienced it before.”