THREE pre-war Bridlington railway posters are set to fetch up to £6,000 when they go under the hammer next month at a London auction.
With them are two similar posters of Scarborough which could bring the total they make to almost £10,000.
The posters each measure 40 inches by 50 inches and were produced for the London and North Eastern Railway, during the steam era, between 1924 and 1935.
Tom Purvis’s 1932 Bridlington poster, featuring a toddler in a yellow hat, is expected to sell for between £2,000 and £3,000,
A Frank Newbould image of Bridlington’s north pier dating from 1924 could fetch between £1,500 and £2,000 and Fred Taylor’s 1928 Bridlington poster of boats packed with tourists, between £800 and £1,200, when they come up for auction at Christie’s in South Kensington on May 12.
The oldest in all five posters is one produced in 1924 is a Scarborough Castle poster by Bradford-born Frank Newbould.
That is expected to fetch between £1,000 and £1,500 while at the same sale another Frank Newbould view of Scarborough, of a couple in a speedboat named The Queen, and produced in 1930 could sell for between £1,500 and £2000.
Frank Newbould, Tom Purvis, Fred Taylor, Austin Cooper and Scarborough’s Frank Henry Mason, who, in 1911, lived at 14, Filey Road, Scarborough, were the LNER’s top five poster artists of the late 1920s and early 1930s.
They signed deals to work exclusively for the LNER and between 1927 and 1929 Mason received a retainer from the LNER for £350 a year.
In the early and middle parts of the twentieth century comparatively few people had cars and holidays abroad were not the norm.
Railway companies commissioned artists to produce colourful, eye-catching posters in a bid to boost rail travel to seaside resorts, beauty spots and places of historical interest throughout Britain.
These posters, which once adorned railway station platforms and waiting rooms, are now much sought-after and increasingly valuable mementoes of a gentler, bygone era.
At Swann Galleries, in New York, in November last year a rare circa 1925 LNER Scarborough poster by Reginald Higgins sold for £6,750.