The general manager of Bridlington Spa has apologised after confusion reigned over the announcement of the headline act for this year’s Brid Bash.
Last week, the Free Press announced that boyband JLS would be headlining the annual event, which the Spa runs alongside Viking FM.
However, between the Free Press going to press and the paper hitting the shops, the situation changed and now the event has been moved to Sunday August 4.
Andrew Aldis said: “I would like to apologise unreservedly to customers for the confusion and frustration caused by the difficulties we are experiencing surrounding this year’s Brid Bash event.
“In between our providing the press release and the newspaper printing it circumstances behind the scenes changed. This happened so late that there was insufficient time to prevent the story appearing. Readers, as a result, saw information that was no longer correct.
“The management team at The Spa Bridlington take very seriously their responsibility to provide accurate and timely information. At the time the press release was written, and cleared by our event partners, it was correct.
“Significant negotiation has taken place over the last seven days to resolve the situation between Viking FM, agents, record companies and producers but at present we do not have any definite news or confirmation about the event’s headline act.”
Mr Aldis assured those who purchased ‘Feelin’ Brave’ tickets for the Saturday event are assured entry, and if they cannot make the new date, a no-questions refund will be given.
Because of the delay, the Spa say they are unable to sell tickets at present.
“It would be inappropriate to do so when customers may be expecting a specific headline act that subsequently may not appear,” continued Mr Aldis. “Sale of tickets will not re-open until the headline act has been confirmed and communicated on the Viking FM Breakfast Show. A delay of two working days will take place between the announcement and ticket sales to allow customers the opportunity to plan their purchase.
“In the meantime, please be assured that all remaining tickets are currently frozen. No-one is able to purchase them and their use as competition prizes has been suspended.”
For up to date information, please keep checking either The Spa Bridlington or Bridlington Free Press Facebook pages or the Free Press website.