Police are concentrating their searches for missing 39-year-old Edward Machin in the Bempton area after a confirmed sighting of him in the village last week.
On Thursday 23 January Edward, who is from York, was dropped off by taxi at the White Horse Inn at Bempton.
Police officers are carrying out house to house enquiries in the area and police search teams, together with volunteer search and rescue officers are continuing their searches in the Bempton area today, Thursday 30 January.
The Missing People charity are also supporting the appeal to find Edward and information can also be passed to them.
Inspector Michelle Falkingham of York police, said: “The longer Edward remains out of contact, the more concerned we are for his safety.
“While we are concentrating our searches in the are where he was last seen, we are also exploring the possibility that Edward may have travelled somewhere else and are appealing to any public transport providers and passengers to contact us if they believe they have seen Edward either on a bus, train, taxi or anyone who may have given him a lift.
“His family and friends are beside themselves with worry and we are appealing to anyone who believes they have seen Edward to please get in touch.
“I would also like to appeal direct to Edward, if you see or hear our appeals, please get in touch with either your family, friends, the police, or the Missing People charity and let us know that you are safe.”
Edward is described as white, 5ft 4in tall, of slim build with dark brown hair and blue-grey eyes. When he was last seen he was wearing a dark coloured jacket, a light coloured shirt, jeans and brown shoes.
Contact North Yorkshire Police on 101, select option 1 and pass information to the Force Control Room.
Confidential information can also be passed to the charity Missing People if you prefer on 116 000