Visit Hull and East Yorkshire (VHEY) has officially launched a new guide promoting the picturesque Yorkshire Wolds as an ideal location for a short break.
Visitors searching for a peace and tranquillity, looking for a refreshing way to spend some time or a family day out with a difference will find there is a whole World of the Wolds just waiting to be explored.
More than 55,000 copies of the 60-page guide have been printed, containing information about events, leisure attractions and accommodation providers, and will be distributed nationwide as well as taking centre stage at holiday shows in both the UK and overseas.
The brochure looks at how the Wolds inspired the famous paintings of local artist David Hockney, walking and cycling routes that take in the picturesque countryside, the magic of the area’s market towns, amazing stately homes and nature tourism, including the seabird colonies of Bempton Cliffs.
Tourism plays a vital part in the East Riding economy and was valued £459 million per year as well as supporting more than 10,000 jobs. The council and VHEY are working to promote more short breaks to the area, as overnight stays see five times more visitor spend for the local economy.
Councillor Jane Evison, cabinet portfolio holder for economy, investment and inequalities at East Riding of Yorkshire Council, said: “The Yorkshire Wolds really is a hidden gem that the council and VHEY are proud to share with the world.
“As many new visitors to the area are discovering there is so much to see and to do in this stunning part of the county and, through the production of this guide, we hope that the Yorkshire Wolds will feature prominently on more people’s list of places to visit this year.
“The council and VHEY are also working with Visit England’s National Countryside Campaign and with BBC’s Countryfile to promote the Yorkshire Wolds.”
Sally Brealey the proprietor of Wolds Village, a family-run accommodation, restaurant and tearoom in Bainton, said: “This publication offers the visitor a comprehensive guide to our beautiful Yorkshire Wolds. The guide is user friendly and comes in a handy format.”
The Yorkshire Wolds & Beyond Guide is available from local tourist information centres and can also be requested by visiting www.visithullandeastyorkshire.co.uk
To find out more about events, attractions, accommodation offers as well as what’s happening in the world of tourism in Hull and East Yorkshire, follow @VHEY_UK on Twitter, like Visit Hull and East Yorkshire on Facebook and subscribe to VHEY’s YouTube channel.